Education: CSU Fullerton; BA Communications - TV/Film
Award Winning, Broadcast and Digital Content Producer, Speaker and Auther, "Content That Delivers"
Current Position: Digital Content Production & Consultant. Speaker, Author - "Content That Delivers"
Experience Description: 35 years of Broadcast, Corporate, Commercial, Direct Response, Live Event, Start-up, and Digital Communications.
Meet in Person
I’m a 35 year veteran of broadcast television production, management, and consulting and have worked for Network affiliates, major syndicators, Cable Networks, production companies, and have produced scores of independent production projects.
My success is centered on story-telling; creating the best commercial, short-form or long-form content that activates a direct-response. I’m an expert who finds the emotional triggers, the tipping-points, specific benefits that create winning spots, programs, and campaigns.
I understand the cluttered landscape and the need to find a breakthrough creative for every project.
My experience is unique in that I have the rare talent to manage a project from draft to delivery; from brand-building creative, script, production, post, media buying, data capture, analysis, fulfillment, and if needed, product sourcing.
As media delivery platforms change…as social media and mobile streams drive behavior, it’s important to work with an individual who understands the future and knows that it’s only the exceptional message that will get a response. Greg Hodson will tell your story.